Pretend You're Fired Today

Job security planning in an uncertain world. Career continuity, resume writing, job search networking and interview tactics to stay continuously employed.
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Now displaying: February, 2017
Feb 27, 2017

Did you know: One of the most common places recruiters go to find new candidates online is LinkedIn.

And if you’re wondering what’s more important, your resume or your LinkedIn profile… the answer is BOTH!

That’s why in today’s episode we are shifting our focus to LinkedIn.

Getting your profile up to speed before you need it is crucial to create demand and have recruiters find you!

Also, most companies today have applications that parse LinkedIn profiles into their recruiting systems. And one thing you DON’T want to happen is to allow your dated info to appear in one of these tracking systems.

In this episode you’ll discover seven things you need to tweak on your LinkedIn profile to boost your discoverability and have recruiters and hiring managers contact you more often!

Show highlights:

  • The best way to use your LinkedIn tagline to immediately convey your personality and who you are. (4:35)


  • One small change that makes your LinkedIn profile instantly more memorable. (6:33)


  • How to make it easy for people to contact you without publicly displaying your personal email or phone. (8:02)


  • How to use LinkedIn profile to build your brand. (9:00)


  • What you need to put in the first 363 characters of your profile summary to motivate viewers to keep reading. (9:36)


  • Two-part checklist to help you write achievement driven statements for your summary. (10:11)


  • Quick tip to find keywords you must include in your profile. (These are the exact same keywords recruiters use in their LinkedIn searches for candidates.) (11:20)


  • What you need to do with your first 73 characters of your tagline and your first 42 characters of your summary to reach up to 40% more viewers. (13:01)


 Here are your action steps for today:

Go to and download your free LinkedIn profile cheat sheet.

Next, start listening to the episode and mark all the items on your cheat sheet you plan to implement.

 Remember, having a strong and attractive LinkedIn profile is one of the best ways to stay ahead of the competition and always be the candidate that gets the interview call.


Start listening now!

Feb 20, 2017

Welcome back to another action packed Pretend You’re Fired episode!

Today you’re going to discover five ways to effectively and strategically incorporate your soft skills into your resume so you’re always marketable to your network.

Writing about your soft skills can be challenging because they are part of your personality. But after you go through these five steps you’ll know how to do it most effectively and you’ll notice you can really set yourself apart from the rest of your competition.

Show highlights:

  • List of soft skills most companies are looking for. (3:02)
  • How to use Linkedin to help you create a better targeted resume. (3:30)
  • Do this to prove you actually have the skills you claim having. (4:31)
  • How to make the reader “see” you helped companies save costs, increase revenue and gain profits. (5:07)
  • One soft skill all great leaders have in common that you must list in your resume. (6:45)
  • How to avoid cliches and overused phrases when describing your soft skills. (7:48)

Here’s what to do next:

Go to, download your free copy of Resume Cheat Sheet and follow along as we go through each of the five steps.

Ready? Let’s dive right in!

Feb 13, 2017

If you’re a high achieving CFO, CMO, or a healthcare execute then today’s episode is for you!

You’ll discover six steps to create a powerful leadership resume for marketing, healthcare and finance executives. This will help you stay ahead of the competition and pique the interest of any hiring manager looking for top talent.

Show highlights:

  • How successful CFOs and CMOs use their resume to position themselves as leaders. (2:45)
  • The one thing companies don’t want to see in a leadership resume. (4:05)
  • How to make the best first impression on everyone. (4:46)
  • When leading with your biggest achievement is a mistake. (8:04)
  • Leave this small fix out and it can cost you interview calls... even if you have the best credentials! (8:43)
  • How to show you can help the company grow. (9:23)
  • Get more interviews by deleting these words from your resume. (9:40)

Ready to get more interview calls?

Go to, download your free copy of Resume Cheat Sheet and follow along as we go through each step right now!

Feb 6, 2017

The only way you can truly protect yourself from job loss is if you pretend you’re fired today! It is the best path for you to always be working, have career continuity and avoiding gaps between employment.

Today’s episode will reveal to you five resume writing mistakes that even the most experienced professionals get confused about. This way you are always ahead of the game, ahead of your competition… Plus, you’ll always be the candidate that gets the interview calls!

Show highlights:

  • Why you should never use photos in your resume. (2:32)
  • How adding a simple short sentence at the top of your summary helps you land a better job. (3:37)
  • Four ways to include numbers and measurements in your bullets to show your achievements. (5:50)
  • A sure-fire way to get your resume trashed. (8:00)
  • Why having “Objectives” section is hurting you. (8:14)
  • How to turn vague and confusing sentences into clear achievement based bullets. (9:05)
  • These three verbs in your resume immediately convey action, content, and results. (10:07)

Next: Go to, download your free cheat sheet and follow along as we go through (and fix) each of the five mistakes.

Ready? Let’s dive right in!